FW23 – BUDDY TOUR COLLECTION

New Blend of Fashion and Function
To Embrace the Great Outdoors with Buddy Lee

#LeeJeans #BuddyTour #BuddyLeeintheWild

Outdoor activities are on the rise globally in recent years, with camping, hiking, and outdoor cooking becoming trendier. Many are seeking refuge from the stress of urban life by venturing to the outskirts to relish in the serenity and fresh air. It is essential to consider not only the necessary equipment and the ambiance of the location when engaging in these activities, but also having a set of comfortable and fashionable outdoor clothing.

 

From way back in the factories that built America, Lee has been a symbolic denim brand that advocates for functional and fashionable clothing that fulfils people's practical needs in life. As our lifestyles continue to evolve with increasing diversity, the demand for clothing styles has become innovative and personalized. Lee's beloved friend, Buddy Lee, has also embraced this trend by engaging in outdoor activities with others and seeking design inspiration for relevant clothing. This has led to the birth of the FW2023 Buddy Tour collection.

Buddy Tour Collection

 

The Buddy Tour collection caters to those with a passion for the great outdoors, with a focus on blending colour and style with practicality. The collection including loose and comfortable jeans, workwear pants, easy-to-match hoodies, T-shirts and checkered shirts. Each item can be mixed and matched effortlessly to create unconventional outdoor ensemble. A few highlights: the packable top for easy storage, a synthetic jacket featuring a denim-textured print designed to keep you warm during chilly nights and the water repellent workwear pants, all in all to keep you look great at the outdoor getaway.

 Water Repellent Products

Sustainability in the range

 

Lee hopes everyone can be part of the environmentally friendly advocacy journey, while having fun in the outdoors.  Some items from this collection are crafted from sustainable materials, such as recycled denim fabrics, logo patches made from vegan fabric, and recycled poly labels.

 

Enjoying the outdoors with friends and Buddy Lee is exhilarating and tempting for everyone to set off immediately! 

 

Don't forget to check out Lee's stores to access the latest Buddy Tour Collection and receive a Buddy Lee Water Repellent Picnic Mat (2x2m) upon single net purchase of HK$1,800. Curate your chic & perfect OOTD and let's embrace the outdoors!

Lee FW23 Buddy Tour Collection is available in following stores:

📍 G03, G/F, Mira Place 1, Tsim Sha Tsui

📍 Counter 2-03, 2/F, Citistore KOLOUR Tsuen Wan II, Tsuen Wan

📍 Shop 137, Level 1, MOKO, Mong Kok